Page 2 ยป Aqua Amore

Notice of withdrawal of recognition for natural mineral water

As a consequence, all natural mineral waters which obtained their recognition in or by an

EU member state will no longer be authorised for import into England as natural mineral

waters, unless they are recognised as such by a responsible authority of the United Kingdom

with the exception of Northern Ireland.

– The Rt Hon George Eustice MP

Automatic recognition of established natural mineral water from theย EEAย (EU, Norway, Iceland and Liechtenstein) will expire on 7 January 2022. As such, any natural mineral waters which obtained recognition via the EU must apply for recognition to sell natural mineral water in Great Britain before the above date.

On 2 July 2021, as anticipated by Aqua Amore in our February blog post, The Rt Hon George Eustice MP (Secretary of State for Environment) wrote to Sandra Gallina (here), Dรณra S Gunnarsdรณttir (here) and Ingunn Midttun Godal (here) to inform them of the intention to withdraw recognition for natural mineral waters and requirement for re-recognition, following BREXIT.

Letter from The Rt Hon George Eustice MP to EEA representatives

As proud stockists of many EEA recognised mineral waters for over a decade, Aqua Amore are concerned by the legislation change which will inevitably lead to the potential removal of many mineral waters which are an essential source of naturally occurring minerals such as magnesium, sulphates, bicarbonates and chloride to our customers, minerals which are only naturally available in high mineral waters sourced from Europe. The complex administration required for re-recognition would, unfortunately, act as a deterrant to smaller niche producers who rely on indirect import of their waters to the GB marketplace and therefore lead to the potential unavailability of products from the start of 2022. Other mineral water producers have stated their intention to remove themselves from the GB market. However, on a more positive note, we have successfully petitioned over fifteen producers to submit their documents prior to the deadline (at time of writing) and continue to work with many others to provide the correct guidance documents and outline administrative requirements, so we remain hopeful that Aqua Amore customers will continue to have high-TDS and naturally carbonated options.

The team at Aqua Amore remain dedicated to bringing the widest variety of mineral waters to the GB market for our customers and to offering a platform and shop window for many brands. To this end, we continue to work alongside DEFRA and in communicating with both the UK Government and our producer partners to encourage recognition (and potential reform within the framework for recognition) and find solutions for the continued availability of high TDS mineral waters to the GB market.

LTA Registered Venue Special Offer – Highland Spring

Aqua Amore are delighted to have partnered with Highland Spring and The Lawn Tennis Association to supply LTA Member Clubs with Highland Spring Water with up to a 50% discount plus free delivery (MOQs apply).

Please complete the below form and an Aqua Amore sales representative will be in contact.

LTA Registered Venue Contact Form

  • This field is for validation purposes and should be left unchanged.

Speyside Glenlivet – The end of an era. Deeside – The start of a new era.

Late in 2020, Highland Spring confirmed their intention to close the Braes of Glenlivet site in Moray and therefore cease the bottling of the Speyside Glenlivet spring water owing to the “increasingly competitive market” for glass bottled natural source waters.

The location of the springs – Slochd and Clash – is in the Crown estate of Glenlivet, sitting in the high land to the north east of the Cairngorms and contains the lower reachs of the Avon and its famous tributary the Livet, plus the world renowned river Spey. The unique mineral content of Speyside Glenlivet is geologically attibuted to a five hundred million year rock formation called the Braes of Glenlivet, after which the water bottling site is named.

Boasting a low TDS of just 58mg/litre, Speyside Glenlivet has been popular with Aqua Amore customers since 2011 and news of the impending ceasing led to many requests for a similar water, suitable as a replacement.

Deeside – a new dawn?

Deeside Mineral Water, newly listed at Aqua Amore

Flowing naturally under it’s own pressure from an ancient spring within the Cairngorms National Park, close to Balmoral Castle, and 600 feet above sea level, Deeside mineral water has a remarkably similar mineral content to the departing Speyside Glenlivet.

TYPICAL ANALYSIS MG/LSpeyside GlenlivetDeeside
SODIUM46
BICARBONATE4526
SULPHATE46
NITRATE1<3


CALCIUM
124
MAGNESIUM23
POTASSIUM12
CHLORIDE59
DRY RESIDUE5860
PH (AT SOURCE)7.76.1

As with many historic mineral water sources, Deeside has a rich heritage – from the Knights Templar sampling the water during their travels through the Deeside valley around 1245 to visits from historical figures such as Lord Byron, Sir Walter Scott and Queen Victoria (owing to its close proximity to Balmoral Castle).

Deeside mineral water is available in 750ml and 250ml glass bottles as well as 2L plastic bottles.

The team at Aqua Amore are very proud to list Deeside mineral water to our portfolio of interesting and microbiologically unique waters – please click here to view Deeside Water online.

Letter: Bottle recycling is better than lofty insouciance

Article first published 9 April 2021 in The Financial Times

John Gapperโ€™s piece โ€œBottled water should be a luxury, not a necessityโ€ (Opinion, FT Weekend, March 20) fails to identify the source of our thirst for mineral water. The narrative is neatly packaged for easy consumption; individuals are thoughtlessly purchasing a bottled product that has an environmentally friendly equivalent from the tap.

Letโ€™s consider that โ€œnatural mineral waterโ€ from sources such as Evian and San Pellegrino, are not only unique in their mineral composition, but are the most highly regulated foodstuff in the EU and UK.

No other product, let alone one that is vital to wellbeing, offers the assurances of provenance, consistency of minerals and microbiological purity; implicit is the guarantee of being free from the presence of oestrogen, pharmaceuticals and excessive nitrates. A bubbly concoction of fluid reasoning and a soda stream cannot ameliorate the divergence in regulatory requirements between the two protagonists.

Furthermore, the minerals in water are the most bio-available of any foodstuff. Magnesium, calcium, sodium, sulphates and bicarbonates are all vital to our bodiesโ€™ natural functions. As an example, the levels of silica in sources such as Volvic and Fiji, naturally flush aluminium toxicity from the body.

Geologically, the presence of volcanic regions in mainland Europe offers sources with an abundance of minerals and also natural carbonation (hence the โ€œdistinctive tasteโ€ of Badoit and Perrier). Geographically it is unavoidable that these must be imported for consumption by residents of the UK.

The misfortune of Covid has further enlightened individualsโ€™ appreciation of personal wellness; we should be petitioning our government to implement bottle recycling schemes that enable optimised consumption practices, not targeting informed and reasonable choices with lofty insouciance.

Michael Tanousis
Managing Director, Aquaminerologist and Certified Water Sommelier,
Aqua Amore
London SW18, UK

Article first published 9 April 2021 in The Financial Times

UK/EU ‘Water Wars’ compromises health and well-being

Aqua Amore Ltd is very concerned to hear reports of a developing trade rift that threatens to deny UK residents access to the vital minerals contained within Natural Mineral Water.

As published in The Daily Telegraph on 20 February 2021, it has been reported that the UK has threatened the EU with a ban on European bottled mineral waters in response to the on-going European ban on UK shellfish.

Should such retaliatory action take place, the UK’s citizens would immediately be denied access to an essential source of naturally occurring minerals such as magnesium, sulphates, bicarbonates and chloride. None of these are to be found in significant quantities within Natural Mineral Water originating from the British Isles, due to the absence of volcanic regions.

The EU and UK recognise the impact of minerals on the body and regulate the declaration of minerals on the label, when nominated levels are met or exceeded. This is because minerals in water are the most bio-available of any food source i.e. naturally occurring calcium consumed in water is more readily absorbed efficiently by the body than in, say, milk or cheese.

One of the contradictions of Natural Mineral Water is that the value of the minerals are often under-valued outside of societies that possess mineral-rich water >1500mg/L. As mentioned above, this is possibly the consequence of the absence of volcanic regions in the UK, so that most of the Natural Mineral Waters are of a low mineral content <500mg/L.

This means that such a ban would not fail ”to penalise UK consumers unnecessarily’ as suggested by Patrick O’Flynn in his Daily Telegraph comment piece, quite the contrary. Whilst the sources of domestic waters are indeed located in areas of outstanding natural beauty and have many virtues of their own, one cannot substitute low mineral waters for high mineral waters and receive identical health benefits. Aqua Amore proudly stock a wide range of mineral and spring waters from the British Isles. An example of a mineral rich UK water would be Whitehole Springs water from Somerset, which boasts a very high level of calcium from it’s source within the Mendip Hills – witnessed by the build up of naturally occurring Tufa.

Natural Mineral Waters are the most highly regulated and tested food source within the European Union, which in turn results in very accurate mineral analysis. As outlined in our ‘Magnesium Waters’ blog post the minerals contained within each unique water source, such as magnesium, calcium, potassium, bicarbonates, sodium etc, are available in distinctly high volumes and are often essential sources for health and wellness.

Mineral waters such as Vichy Celestins from France have been long used for the treatment of gout, whereas Italy’s Fiuggi water is accredited by the national health service in Italy in the treatment of urinary calculi (kidney stones) and its recurrence – something a UK government ban would prevent from being a natural treatment option for residents.

Aqua Amore therefore call upon both the European Union and UK government to find an urgent resolution to the current ‘water wars’ which threaten the supply of a healthy, natural and vital food stuff to the people of the UK.

Magnesium & Water

We had a customer enquiry recently which we thought weโ€™d share with you. 

If you are a fan of Hepar, this is because of the โ€˜elasticโ€™ mouthfeel offered by the magnesium. It is described by Victoria Moore in her recent water tasting article in The Telegraph (subscription required).

In Hepar and Vittel, it also promotes a milky taste sensation, though magnesium can also promotes a taste of iron, not dissimilar to that of blood, on the palate. 

Our recommendations for waters characterised (by the feeling on the palate) by magnesium:

 Contrex

 Solan de Cabras

 Sant Aniol

 Vittel

We are certain that youโ€™ll be exceedingly satisfied with any and all of these waters โ€“ they are all Natural Mineral Waters (NMW) too, which is the highest tier of EU classification for water, ensuring continuity of mineral content, bottling at source, a source that is free from contamination (microbiologically pure), no additives and a prominent source on the label.

Some information on Magnesium โ€“ a NMW must contain 50mg/L in order to claim โ€˜contains magnesiumโ€™ on the product label. Itโ€™s the โ€˜heart and mindโ€™ mineral and promotes healthy skin. Of course, minerals in water are the most bio-available (readily accepted) of any food stuff.

NOTABLE HIGH MAGNESIUM WATERS  

Image

   
SANT ANIOL   Sant Aniol’s Water comes from a spring, more than forty-thousand years old, protected by 600 hectares of virgin environment in La Vall de Llรฉmena.    Mg 15.4 mg/l      

Image

   
HEPAR   Hepar is sourced from Vosgas, France – very close to the source of Vittel. It is extremely rich in Magnesium which aids muscle contraction and the transmission of nerve impulses.    Mg 110 mg/l          

Image

   
VITTEL   The health benefits of Vittel were first promoted by Louis Bouloumiรฉ in the 1850s, when he experienced the healing properties of mineral water    Mg 36 mg/l    
   

Image

   
SOLAN DE CABRAS   Solรกn de Cabras is a popular water sourced from the province of Cuenca. The low levels of Sodium and trace metals made Solรกn de Cabras a prized water and it was declared a public utility in 1790 by King Carlos IV. Mg 25.8 mg/l            

Image

CONTREX   Contrex was first discovered by King Louis XV personal physician Dr. Bagard and is sourced from Contrexville, France. It boasts a  a strong presence of Magnesium. Mg 74.5 mg/l  
   

Image

   
BADOIT    Badoit is a naturally carbonated water from natural sources in Saint-Galmier, France. Its popularity is due to itโ€™s digestive-aid qualities owing to the high levels of Bicarbonates   Mg 85 mg/l  

An Aqua Amore journey to Caldes de Malavella

We have been thrilled that so many of you have been invigorated by Zac Efronโ€™s Netflix show Down to Earth with Zac Effron Episode 2 and reached out to us to try many of our unique mineral waters. Please join us on a leisurely ten minute read whilst we guide you through our own visit to the source of a natural mineral water.

There has been a lot of recent interest in Vichy Catalan, the distinctive and beguiling water that emerges from the ancient Roman spa of Caldes de Malavella in Catalunya. This town, just South of Girona, is the source of at least three thermal water sources โ€“ one of which is supplied a Roman spa which now remains as a disused relic and is open to visitors. Another is the eponymous Malavella, a natural mineral water in a distinctive pear drop bottle which possesses a remarkably similar mineral content to Vichy Catalan โ€“ though is imbued with less CO2 hence, small bubbles.

The centrepiece of this sun drenched town, however, is the Balnearia Vichy Catalan; this is the heart of the source of Vichy Catalan, a bottling plant and a hotel/spa. Christopher and I took the time to visit in May 2018, which was very exciting for us, as Aqua Amore has been a reliable source for many UK (and European!) based afficionados of this evocative brand for over a decade and for us, it has always carried a certain mystique.

In the 19th Century, many people were โ€˜taking to the watersโ€™ throughout Europe and the most renowned of these spa towns was that of Vichy, in the department of Auvergne-Rhรดne-Alpes in the centre of France and in a volcanic regions with an abundance of thermal springs. It is from this region that Aqua Amore source the majestic Natural Mineral Waters (NMW) of Chateldon, Vichy Celestins, Vichy St Yorre and Vals.


According to the myth of the commercial origin, Dr. Modest Furest Roca, studied the beneficial effects of highly mineralised thermal water for the human physiology. Back in his native Catalunya, the volcanic region is around Girona โ€“ a region from which we also source Sant Aniol. When he was visiting the region of Caldes de Malavella, he encountered a goat herder, who remarked that his goats would drink from a mineral spring and subsequently be full of energy and bounce around; this story isnโ€™t too dissimilar to the origins of coffee in Ethiopia, with the curious goats chewing on the coffee berry and exhibiting the effects of the caffeine! Dr. Furest was delighted with the analysis of the water and commercialised it by adopting the moniker of โ€˜Vichyโ€™, in order to establish an evocation and recognition of its provenance. Fast forward to the present day and France is not accepting of this gross usurpation of its cultural heritage and will only allow the product to be sold as โ€˜VCHโ€™!

We do know for certain, that the water emerges from the spring at a stable 59ยฐC and visibly steams upon emergence into the atmosphere, in addition to possessing a whitened appearance due to the presence of CO2. We could feel the heat from the water and tasted it โ€“ the sensation is very unusual as one is essentially consuming warm, bubbly minerals in a liquid form. It is actually very highly mineralised at 3,052 mg/L โ€“ and these are minerals that can be tasted and sensed on the palate. It is noticeably carbonated, saline (due to the sodium) and viscous (due to the bicarbonates) and it is best enjoyed very chilled.

The water is captured underground and before it is bottled, it is topped up with CO2 in order to represent the character of water as it emerges from the spring, so that we can enjoy it as those knowing goats did for so many centuries. The operation itself is continuous โ€“ Vichy Catalan is the most popular sparkling water in Spain and Portugal and they have expanded to produce juices and carbonated flavours.

It is clear the Vichy Catalan brand is one that captures the heart and essence of Catalunya โ€“ with the adoption of the Gaudi pattern seen at Barcelonaโ€™s Parc Guell sealing its position as one of Spainโ€™s most distinctive products.

Should you have the opportunity to visit, we would highly recommend a stay to enjoy the hospitality of the spa and dining facilities; in combination with the historic fort of Girona, it makes for a wonderful tour of a less travelled area of Catalunya. We would recommend a driving trip, starting from Perpignan and following the wonderful D914 โ€˜Costa Bravaโ€™ as the road clings to the cliffside and offers a glistening panorama of the Mediterranean. Passing through Cerbere and Portbou, before coming inland through Figueres and into Girona.

Thank you for joining us on this re-visiting of our journey and we welcome your enthusiasm, feedback and questions, as always.

 – Michael Tanousis, co-founder of Aqua Amore.

Dear Aqua Amore Customers,

We hope you are healthy and well.

I must start by saying a huge thank you to all our customers who have been so understanding and tolerant over recent days, and a welcome to new customers, current customers and returning customers.

If youโ€™ve ordered from us or tried to contact us over the last week or so you will have noticed that we havenโ€™t managed to provide our usual high levels of service, but almost without exception, our customers have appreciated the reasons why and seen our hard work in dispatching your orders.

Nonetheless we are really sorry that despite increased working hours and extra shifts we are not currently able to provide our usual levels of service and order dispatch times – throughout the logistics world, the current crisis has caused delays – whether within the UPS courier network or via our pallet delivery service, but we are working ahead of schedule in most cases. 

Today our warehouse have been busy arranging new stock so our shelves are refilled to meet the current high level of demand for bottled waters, soft drinks and tonics. (If you don’t yet follow, please follow ourย Instagramย andย Facebookย page which we regularly update). Our team have been grouped into small teams so that the operation continues to run for longer and to maintain the highest levels of hygiene and wellness – our warehouse team operate safe distancing and our fulfilment team have all been issued with anti-bacterial gels, gloves and face masks.

The whole team at Aqua Amore are working hard to fulfil deliveries to homes and residences throughout the UK so you can Stay Home. Protect The NHS. Save Lives.

Aqua Amore Operations Team busy preparing orders during Easter Bank Holiday weekend

How can you help us?

1. The most useful way is to check your account regularly, as we update order status’ frequently and this will give an indication of the progress of your order and a delivery time/courier link – failed deliveries add an extra strain on the logistics network as we strive to offer the same high level of deliveries.

2. Check the approximate delivery times at the foot of your Order Confirmation email, which will offer a rough guide in working days. For example ‘1-5 working days’ etc…

3. Check our current FAQs (here) for quick answers during the COVID-19 pandemic.

We will continue to do all that we can to improve things over the coming days and like you, we very much look forward to the situation returning to something closer to normality as soon as possible. 

In the meantime, please take care of yourselves – we are working very hard so you can stay home, stay healthy and stay safe.

Yours Sincerely,

Christopher Tanousis

Co-Founder

Coffee and Conversations: Mineral Water: Sensations, TDS and public perception

Aqua Amore feature in an insightful podcast series ‘Coffee and Conversations’, where Omar and Umar discuss their experience of various mineral waters.

In the next few episodes, our co-founder Michael Tanousis shall be contributing to the discussion and extending the debate alongside Podcast hosts Omar and Umar.


Listen to ‘Mineral Water: Sensations, TDS and public perception’ through your favoured platform (here).

DWAYNE JOHNSON AND VOSS WATER ANNOUNCE STRATEGIC PARTNERSHIP

Dwayne Johnson x VOSS Water
Photo Credit: Hiram Garcia

As long term suppliers and distributors of VOSS Water, Aqua Amore are proud to report exciting developments of the brand, popular amongst our home delivery, office delivery and on-premise customers in the UK and European market.

VOSS Water has long been a very popular bottled water and flavoured water range of healthy beverages within the UK market and has been stocked at Aqua Amore since 2008. We are excited at the prospect of a brand partnership with Dwayne Johnson and look forward to future developments

Christopher Tanousis, Founder of Aqua Amore


NEW YORK, NY (July 25, 2019):  VOSS Water announces today its strategic partnership with global entertainment icon, entrepreneur and VOSS loyalist, Dwayne Johnson. Johnson, who acquired a stake in VOSS, will serve as a true brand partner and strategic advisor as the brand innovates and continues expansion into new international territories, including China, as well as new product categories, packaging and platforms. As a cultural leader with a finger on the pulse of what audiences want, Johnsonโ€™s global influence and expertise will be invaluable to introducing the brand to new audiences.

Each innovation created under this partnership will inspire consumers to get all they can out of life, echoing Johnsonโ€™s own ambition, while upholding the brandโ€™s long-standing commitment to quality and sustainability. The inaugural collaborative innovation, the brandโ€™s first in a range of functional offerings delivering unique and meaningful health benefits to consumers, is planned for launch in early 2020.

โ€œIโ€™ve been hydrating with VOSS for years, whether on set, in the Iron Paradise, or spending time with my family and friends. This partnership is a natural evolution as I look to partner with exceptional brands looking to innovate and impact the globe with sustainable best in class deliverables. Iโ€™m thrilled to have evolved my genuine passion for VOSS into a formal business investment and work with their exceptional leadership team, to create new products and develop strategic brand initiatives and collaborations,…. We are going to build great things together.โ€ 

Dwayne Johnson

VOSS will also benefit from Johnsonโ€™s deep knowledge and expertise in culture-shifting marketing through ongoing branding consultations and collaborations. This includes the launch of VOSSโ€™ largest consumer-facing advertising and social media campaign in years, โ€œLive Every Drop,โ€ which will feature Johnson himself. 

โ€œIโ€™ve had the pleasure of working with Dwayne and his team over the past number of months to specifically layout VOSSโ€™ ambitious plans for expansion. Dwayne shares the same passion towards excellence, responsibility and consumer satisfaction. I expect nothing but great things from this partnership and speak for all our executives when I say we are extremely enthusiastic about this relationship and the unique opportunities we will create togetherโ€

John Shulman, Vice-Chairman of VOSS Water.

The โ€œLive Every Dropโ€ campaign will exemplify the mentality that you get out of life what you put in, sharing an intimate, behind the scenes glimpse of how Johnson puts in the work to defy limits every day. The campaign will launch via large-scale outdoor, digital and social media throughout major markets, beginning in the United States, on August 5, 2019.  

โ€œWeโ€™re thrilled to be aligning with a partner who so genuinely embodies the VOSS brand visionJohnsonโ€™s commitment to putting in the hard work it takes to live well, acting with purpose, and inspiring greatness, is precisely the ethos of โ€˜Live Every Drop.โ€™ As one of the worldโ€™s most influential talents, Dwayne Johnson will play an instrumental role with VOSS moving forward โ€“ supporting an expanded brand vision as we stretch into new categories and territories, and extending the reach of our core, shared values.โ€

Ariel Boorstin, Global Director of Marketing for VOSS.

This move demonstrates how VOSS continues to expand and resonate with its consumers. A premium water straight from the most pristine source, the authenticity of VOSS makes it a brand worthy of everyday greatness and a daily encouragement to strive for more. Consumers have come to expect only the best from VOSS, and there is no stronger partner than Johnson to help bring this expanded brand vision to life.

About VOSS Water:

The VOSS source sits in Iveland, a sparsely populated area on the southern tip of Norway. Confined in an aquifer deep beneath the earth, VOSS water lies under layers of rock and sand, which create a natural filter, protecting it from the air and other pollutants. The exceptional purity of VOSS, and its uniquely fresh, clean taste, are due in part to the unusually low levels of Total Dissolved Solids (TDS) naturally occurring in the VOSS source.

The extraordinary VOSS purity is matched only by its breathtaking bottle design, which uniquely conveys the distinction of the water within. Now an icon, VOSS is celebrated globally in over 50 countries, in a variety of sizes with unique and universal appeal. Tailored for different consumption occasions, VOSS Still water is available in glass and high-grade PET plastic. The VOSS Sparkling range, including Flavored Sparkling, is available in glass. VOSS Flavored Sparkling comes in unique & refreshing flavor combinations โ€“ Lemon Cucumber, Tangerine Lemongrass, Lime Mint, Strawberry Ginger & Raspberry Rose โ€“ each of which contain zero calories and no sugar or artificial sweeteners. The Flavored Sparkling range is currently available in the EU, U.K., U.S., Australia, Canada & Mexico

Media Inquiries:

For Dwayne Johnson
JONESWORKS

TeamRock@Jonesworks.com

For VOSS Water
NIKE COMMUNICATIONS

eshor@nikecomm.com

[]